Aaj ke digital daur mein, ek news portal sirf khabar failane ka zariya nahi, balki ek powerful business aur samajik pahunch ban chuka hai. Agar aap bhi soch rahe hain, “News portal banane mein kitna kharch aata hai?” ya “News website shuru karne ki lagat” kya hai, toh yeh complete guide aapke liye hai.

Is blog post mein hum cover karenge:

1. Cost & Budget (Shuruat se lekar mahina kharch tak)

2. Content Strategy (Khabar kahan se layein, kaise likhein)

3. Technical Setup (Kaunsa platform, kaunsa feature)

4. Legal Steps (RNI, PCI, Legal Requirements)

5. Growth & Marketing (Traffic, SEO, Social Media)

6. Monetization (Paisa kaise kamayein)

Bhag 1: News Portal Banane ki Poori Lagat (Cost & Budget)

Yeh har koi ke man mein sawal aata hai: “News portal ke liye kitne paise ki zaroorat hoti hai?” Aaiye, isko breakdown karte hain.

A. Ek-Time Setup Cost (Shuruati Kharcha)

1. Domain Name: Aapki website ka pata. (e.g., aapkasamachar.com).

   • Cost: ₹500 – ₹1,000 per year.

2. Web Hosting: Yeh aapki website ka ghar hai. Naye portal ke liye Shared Hosting kaafi hai.

   • Cost: ₹2,000 – ₹6,000 per year.

   • Recommendation: Hostinger, Bluehost jaise providers se shuruat karein.

3. Website Development & Design:

   • Agar aap khud banayein (WordPress): Kuch free/paid themes aur plugins ke saath. Cost ₹5,000 tak (premium theme aur plugins ke liye).

   • Agar company se banwayein: “News portal development cost in India” company ke hisaab se alag hai.

     • Basic Package: ₹25,000 – ₹50,000

     • Advanced Package (Live TV, App ke saath): ₹1,00,000 – ₹5,00,000+

4. Legal & Registration Fees:

   • RNI Registration: “RNI approval ki fees kitni hai?” – Government fees nominal hai (₹500-₹2000), lekin consultant ka charge alag se ₹5,000 – ₹15,000 ho sakta hai.

   • Company Registration: Agar aap Private Limited company mein register karte hain, toh ₹10,000 – ₹15,000 extra.

5. Initial Marketing & Branding:

   • Logo design, social media pages setup, initial promotions: ₹5,000 – ₹20,000

Total Estimated One-Time Cost (Basic): ₹35,000 – ₹75,000 (Agar aap khud technical hain, toh ₹15,000 tak kam ho sakti hai.)

B. Monthly Expenses (Chalane ka Kharcha)

“Ek news portal chalane ka monthly kharcha” kya aata hai?

1. Hosting & Maintenance: ₹500 – ₹2,000/month

2. Content Creation (Writers/Reporters): “Reporters ko kaise hire karen?” – Freelance writers ₹200-₹500 per article. Full-time reporter ki salary alag.

3. SEO & Digital Marketing Tools: ₹1,000 – ₹5,000/month

4. Social Media Ads & Promotion: ₹2,000 – ₹20,000+/month (Optional, lekin important)

5. Miscellaneous (Email, Software, etc.): ₹1,000 – ₹3,000/month

Total Estimated Monthly Cost (Basic): ₹5,000 – ₹15,000 (Bina full-time staff ke).

Bhag 2: Content Strategy aur Daily Operation

Website ban gayi, ab andar kya hoga? “News portal ke liye content kahan se layein?”

A. Content ke Sources

1. Original Reporting: Apne reporters ko ground par bhejein. Yeh aapko credibility deta hai.

2. News Agencies: PTI, UNI, IANS jaise agencies se news subscribe karein. (Monthly cost hai).

3. Press Releases: “News portal ke liye press release kaise prapt karen?” – Various companies aur government departments press release bhejtī hain. Unke PR lists mein apna email add karayein.

4. Curated News: Dusre authentic sources ki khabaron ko apne style mein likhein (Credit zaroor dein).

5. Citizen Journalism: Apne readers se local news, photos, videos mangayein.

B. Content Kaise Likhein?

• “News website ke liye article kaise likhe?” – Headline clear ho, pehle paragraph (lead) mein 5W + 1H (What, Who, When, Where, Why, How) cover karein. Short paragraphs aur simple bhasha ka istemal karein.

• “Rozana news content kaise produce karen?” – Ek editorial calendar banayein. Har din ke liye fixed number of stories assign karein.

C. Team Management

• “News portal team kaise manage karen?” – Chhote shuruat mein, 1 Editor aur 2-3 Freelance Writers se kaam chal jayega. Tools jaise Trello ya Google Sheets se kaam assign karein.

Bhag 3: Technical Setup (Platform & Features)

Yeh hai foundation. “News portal ke liye best WordPress theme” kounsa hai?

A. Platform Choice: WordPress vs Custom CMS

• WordPress (90% log isi ko chunte hain):

  • Fayda: Aasaan, sasta, bahut saare themes aur plugins available.

  • Themes: GeneratePress, Astra, Newsmatic (News ke liye specifically designed).

  • Plugins: “WordPress news portal plugin” – Yoast SEO (SEO ke liye), Live TV Plugin (“Website par live TV kaise lagaye?”), Push Notification Plugin, etc.

• Custom CMS: Agar aapko bahut hi specific features chahiye aur budget unlimited hai, tab hi ispar jaayein.

B. Important Features

1. Breaking News Ticker: “News portal ke liye breaking news ticker” – Ye ek zaroori feature hai, jo WordPress mein easily add ho jata hai.

2. Mobile Responsive Design: Aajkal 80% traffic mobile se aati hai.

3. AMP (Accelerated Mobile Pages): “AMP for news website” – Google ke through fast loading ke liye.

4. Mobile App: “News website ke liye app kaise banaye?” – Ab bahut se plugins hain jo aapki website ko ek app mein convert kar dete hain (Cost: ₹10,000 – ₹50,000).

Bhag 4: Legal Steps & Compliance

Yeh sabse important bhag hai. “Kya online news portal ke liye RNI registration jaroori hai?”

A. RNI Registration

• “RNI registration for online news portal” – Registrar of Newspapers for India (RNI) ke saath register karna ab online news portals ke liye bhi possible hai.

• Process: Aapko apne portal ka details, ownership details, aur ek affidavit court mein submit karna hota hai ki aap regular content publish karte hain.

• Time: 30-60 din lag sakte hain.

• Fayda: Legal recognition milti hai, jo Google News approval aur advertising networks ke liye helpful hai.

B. Other Legal Requirements

1. Company Registration: “Kya ek vyakti bina company ke news portal start kar sakta hai?” – Haan, kar sakte hain, lekin company banane se credibility badhti hai aur business ko manage karna aasan hota hai.

2. PCI Registration: “RNI aur PCI registration mein kya antar hai?” – Press Council of India (PCI) ek regulatory body hai. RNI registration ke baad aap PCI mein bhi register ho sakte hain, lekin yeh compulsory nahi hai shuruat mein.

3. IT Rules & Defamation Laws: “News portal ke liye defamation laws kya hain?” – Kisi bhi khabar ko publish karne se pehle uski authenticity verify karein. Kisi ki personal life mein dakhal na dein aur defamation (man-hani) ke laws ko samjhein.

Bhag 5: Growth, Marketing & Traffic

Website ban gayi, content aa raha hai, ab logon ko kaise batayein? “Naye news portal par traffic kaise layein?”

A. SEO (Search Engine Optimization)

• “News website ke liye SEO tips” – Har article ka title aur description accha likhein. Local SEO par focus karein (“Local news portal kaise banaye?”). Google Search Console aur Analytics lagayein.

B. Social Media Marketing

• Facebook, Twitter, Instagram, Telegram jaise platforms par apni khabaron ko actively promote karein. Short videos bahut kaam aate hain.

C. Google News Approval

• “How to get featured on Google News?” – Iske liye aapki website technically sound honi chahiye, original content hona chahiye, aur transparency (About Us, Contact Us) honi chahiye. RNI registration isme bahut help karta hai.

D. Email Newsletter

• Apne readers ka email database banayein aur rozana/saptahik newsletter bhejein. Yeh traffic ka ek guaranteed zariya hai.

Bhag 6: Monetization (Paisa Kaise Kamayein?)

Akhirkaar, aap apni mehnat ka fal kaise payenge?

1. Google AdSense: Sabse common tareeka. Aapki site par ads dikhkar paisa kamana. “News portal ke liye Google AdSense approval” lena thoda mushkil hai, lekin quality content se ho jata hai.

2. Direct Ads: Local businesses ko directly ad space bechein. Ye AdSense se zyada profitable ho sakta hai.

3. Sponsored Content: Koi company aapko paisa dekar apna article ya news publish karwaye.

4. Affiliate Marketing: Kisi product ya service ki review likhkar uski selling se commission lein.

5. Subscription Model: Khaas ya premium content ke liye readers se subscription fee lein.

Antim Soch (Conclusion)

News portal banana ek long-term business hai. Isme overnight success nahi milta. Shuruat choti karein, lekin soch badi rakhein. Pehle “affordable news portal development company” dhoondkar ek basic website banaayein, content ki quality par focus karein, legal steps ko seriously lein, aur dheere-dheere apne portal ko grow karein.

Agar aapko lagta hai ki technical aur legal cheezein aapke bas ki nahi hain, toh kisi acchi “news portal development company in India” se consultation lein jo aapko RNI registration se lekar Google News approval tak sab mein help kar sake.

Yadi aapko is guide se koi help mili ho, toh ise apne dosto ke saath zaroor share karein! Shubhkamnayein!